The Breton Group - The Breton Brief Blog
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SMARKETING

  • January 10, 2017 | By Marissa Pavone: Here are some punchy meeting retorts that you always think of after the fact: I don’t know what your problem is, but I’ll bet it’s hard to pronounce. How about never? Is never good for you? I’ll try......

  • September 28, 2016 | by Marissa Pavone: Today’s consumers have an “I want it now mentality” which is making retailers invest in ways to get products to their consumers quicker and quicker. Companies like Nordstrom, Uber, and Amazon have really adapte...

  • July 21, 2016 | by Marissa Pavone: Imagine Madison, Sydney, Alexa and Hailey all in your head. Judging by their names, they sound like they belong on a fourth-grade girls’ soccer team. Well, you’re probably right because the median age of American fe...

  • August 10, 2016 | by Marissa Pavone: Bounced emails are like the dirty dishes of your email marketing — you can ignore them for a little while, but sooner or later they’ll start to pile up. And then you’ve got a problem. While managing email......

BISNEWS

  • September 28, 2016 | by Marissa Pavone: With the 70th session of the United Nations General Assembly convening this week, President Obama visited New York City to address the gathering. It’s been tradition since the presidency of Herbert Hoover that ...

  • July 21, 2016 | by Marissa Pavone: A 3-D printer saved Zeesy Stern’s jaw at NYU Langone Medical Center. Diagnosed with a golf ball sized tumor on the left side of her mouth, one surgeon removed the tumor while another worked to remove a piece......

  • August 10, 2016 | by Marissa Pavone: Submitted from an article by AXA’s Business Strides Business and stress are closely related: Just as your business structure defines how you operate, how you cope with stress can say lot about your personality. So...

CRE VIEW

  • Jan 10, 2017 | By: Justin X. Thompson: Since their initial use, small unmanned aircraft systems, or drones, have prompted controversy over privacy rights, and even spurred state action to protect their citizens from prying, flying eyes. But the curre...

  • September 28, 2016 | by Marissa Pavone: While retailers work diligently to harness the newest technology, none have mastered a truly technologized shopping experience­ until now. Macy’s recently changed its women’s swimsuit and athletic department in...

  • July 21, 2016 | by Marissa Pavone: In 2004, a sidewalk shed was erected at the corner of West 123rd Street and Lenox Avenue in Harlem. Twelve years later, this “temporary” structure remains. According to the Department of Buildings, there are now nea...

  • August 10, 2016 | by Marissa Pavone: Submitted from an article by Erick Dolan-Del Vecchio, Bisnow Uber co-founder and CEO of Expa Studios Garrett Camp isn’t done innovating just yet—he’s started a new venture and is taking his first steps into real e...