Tutorials

Create a Leasing Package that’s Music to Retail Ears.

Posted in Tutorials on February 3rd, 2010

music_bagsDespite the economy, there are retailers out there looking for space. However, today’s stiff competition requires that you be more diligent than ever in developing a credible, get-to-the-point leasing package to enable retailers to make informed decisions.

Don’t know exactly what to put in a leasing brochure? Think of the 7 notes in the musical scale A through G: read more »

Why Doesn’t My Website Show Up On Google?

Posted in Tutorials on September 9th, 2009

6 Simple Steps to Improve Your Online Visibility.

There are literally millions of websites out there. So every time someone does a search for a word or phrase on one of the search engines like Google or Yahoo, your website is competing with many millions of other sites. That’s where SEO comes into play.Google_art read more »

A Newsworthy News Release Will Get You Noticed!

Posted in Tutorials on July 30th, 2009

spotlight-starWhen a dog bites a man, that’s not news. But when a man bites a dog, that is news! The media is always searching for the latest news items — and your company just might have some newsworthy tidbits to offer the real estate publications. When your news is in print you automatically gain credibility, boost your image and generate leads. What’s more, it’s free!

Here are a few suggestions to help you develop newsworthy releases and improve your chances of publication. read more »